What decides who wins local search
Google says local results are based mainly on relevance, distance and prominence. Our work lines up with each one.
Relevance
How well your profile and pages match what the customer searched. We handle this with keyword research, categories, services and on-page optimisation.
Distance
How close you are to the searcher. You cannot move your shopfront, but suburb pages and service areas make sure Google knows where you work.
Prominence
How well known and trusted you are. Reviews, quality backlinks and consistent listings all build it.
What we do
Keyword strategy
We find the searches your customers actually make and map each to a page, so every service and suburb has a clear target.
On-page optimisation
Page titles, headings, internal links, structured data and speed fixes so search engines know exactly what you do.
Suburb landing pages
Pages for the areas you serve, written with local detail rather than a swapped suburb name. See Melbourne areas.
Google Business Profile
Categories, services, photos, posts and a steady review process that lifts your listing in the map pack.
Link building
Relevant, trusted backlinks from local directories, suppliers and industry sites to raise your authority.
Plain-English reporting
Monthly updates on rankings, traffic and enquiries, with no jargon and no vanity metrics.
Real results for local businesses
A new website and local SEO strategy took flooring specialist Melbourne QTF to a 198% increase in organic traffic and 20% more quote requests.
For Inspectra Property Inspections, a rebuilt site and suburb-focused SEO lifted engagement by 50%.
Want to know where you stand?
The free audit covers your site, your Google Business Profile and the competitors outranking you.
Request your auditLocal SEO questions
Do I need a separate page for every suburb?
Only for suburbs you genuinely serve and can say something specific about. A page that only swaps the suburb name is thin content. We build pages with local detail, real examples and clear internal links, and we merge nearby suburbs when there is not enough to say about each. Our guide to suburb landing pages explains the approach.
Can you guarantee a page one ranking?
No, and be wary of anyone who does. Nobody outside Google controls rankings. What we can do is fix what is holding you back, build the pages and signals that matter, and show you progress every month.
What do you need from me to get started?
Access to your website and Google Business Profile, a list of the services and suburbs that matter most to you, and a few photos and reviews from recent jobs. The free audit tells us what else is missing.
How long does local SEO take?
Most small businesses see movement within a few months, and results compound as new pages and rankings build. Competition, the age of your site and the state of your profile all affect the timeline.
Want results like these?
Get a free website and SEO audit and see what is holding your site back on Google.
Get a free audit